Conquering cervical cancer on World Cancer Day

Kirsty Brown, diagnosed with cervical cancer at age 26, is now cancer-free and advocating for girls to be vaccinated against HPV. Image from the film Conquering Cancer, which is being made available for free in LMICs for World Cancer Day to raise awareness about cervical cancer prevention.
21 January 2022

To celebrate the 2022 World Cancer Day campaign theme of “close the care gap”, the film Conquering Cancer will be made available for free to organisations in low- and middle-income countries.

To mark the adoption in 2020 of the Global Strategy to eliminate cervical cancer, the Conquering Cancer Campaign released a documentary film produced by Moonshine Agency and directed by Mike Hill, entitled Conquering Cancer. UICC partnered with the project as silver sponsor and executive producer.

The film brings to life stories of women who have survived cervical cancer and showcases testimonials from health care professionals who work on eliminating cervical cancer through vaccination against the human papillomavirus (HPV), screening and treatment.

Since its release, Conquering Cancer has won several awards and been shown in theatres, at professional events and to support outreach programmes and has international distribution, notably on Amazon Prime, and educational distribution with Kanopy Streaming. 

Host a virtual screening of Conquering Cancer

For more information on how to host a virtual screening of Conquering Cancer, organisations should contact events@moonshine.agency. Don’t hesitate to add any events held for World Cancer Day on the Map of Activities at www.worldcancerday.org/map-activities

To celebrate the new World Cancer Day campaign theme of “close the care gap”, Moonshine Agency is making film Conquering Cancer available for free to organisations in low- and middle-income countries (LMICs) who wish to host a virtual screening of the documentary to raise awareness for the need to scale up cervical cancer prevention.

Along with a password protected link to the film, registered organisations will receive a how-to-host a successful virtual film screening guide, a conversation guide to support discussion following the screening, promotional materials to draw attention to the event and the option to run a virtual Q&A panel. This “World Cancer Day Special” is available to organisations in high-income countries for USD 200.

The burden of cervical cancer in low- and middle-income countries (LMICs)

LMICs carry a wildly disproportionate burden of cervical cancer, accounting for up to 90% of all cases and a high percentage of related deaths. This is due to lack of vaccination against HPV that causes some 70% of all cervical cancers, high-performance screening programmes to detect precancerous lesions and adequate treatment. Indeed, cervical cancer posts an average five-year survival rate of 90% when detected and treated early as is generally the case in high-income regions.

According to the World Health Organization’s Global Strategy, financing elimination is affordable, at an average cost of USD 0.40 per person per year in low-income settings and USD 0.20 in lower-middle-income countries.

UICC is once again this year spotlighting cervical cancer for World Cancer Day. Individuals can sign up for "21 Day Challenge" to learn more about cervical cancer elimination and how to raise awareness about it. An information guide on cervical cancer elimination is available in English, French and Spanish to support pwith outreach.

Last update: 
Friday 21 January 2022
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