MSD uses the power of social media to spread the word 

Long time, World Cancer Day Visionary partner, MSD is truly getting behind World Cancer Day this 4 February. Embracing the new theme for World Cancer Day, colleagues all over the world are sharing and making their pledge with personalised 'I Am and I Will' messages.  

MSD shares 'I Am and I Will' messages 

The company is encouraging everyone to join in to ensure we all have the chance to raise our voice and create action on this day. 

#WorldCancerDay is 1 week away. Our team is participating by sharing unique #IAmAndIWill messages like these words of hope from colleagues in @MSD_Austria! What’s your #IAmAndIWill message going to be? pic.twitter.com/XDflRAGOcN

— MSD (@MSDInvents) January 28, 2019

Exclusive World Cancer Day emoji

The team has also teamed up with Twitter to create  World Cancer Day emoji exclusively for the 4 February. To feature the emoji in your tweets, use the official hashtags #WorldCancerDay and #IAmAndIWill.  

Learn more about MSD's World Cancer Day initiative here. 

About World Cancer Day 

World Cancer Day takes place every year on 4 February and is the uniting global initiative under which the world comes together to raise the profile of cancer in a positive and inspiring way. Spearheaded by the Union for International Cancer Control (UICC), the day aims to save millions of preventable deaths each year by raising awareness and improving education about the disease alongside calling on governments and individuals across the world to take action. 

2019 will be the first year of the new three-year campaign, ‘I Am and I Will’. The new theme is an empowering call for personal commitment and represents the power of our actions taken now to reduce the growing impact of cancer. This year follows on follows on the back of last year’s tremendous campaign success, including nearly 1,000 activities taking place in 130 countries, over half a million tweets, and more than 50 governments participating in 2018.

#WorldCancerDay #IAmAndIWill

For more information, please visit: worldcancerday.org