Organised by the Association of Association Executives, the awards were this year held at the prestigious Hofburg Palace, and recognise excellence in leadership, development and service in membership organisations.
The Union for International Cancer Control (UICC) was shortlisted in the Membership Engagement category for its strategy which was developed as part of the organisation’s overall business plan.
UICC has indeed grown in many aspects these last years, not least as a membership organisation after we set ourselves the ambitious challenge of increasing our membership base two-fold in less than five years.
And whilst we have been able to achieve great milestones such as welcoming our 1,000th member, we have been working simultaneously to establish a strong strategy to increase and improve membership engagement – which is core to delivering against our purpose statement.
We can proudly say that today, members feel engaged and enthusiastic about UICC’s plans. They will benefit from capacity building opportunities and are able to share best practices and showcase their work on UICC platforms. We have better knowledge than ever before of our stakeholders and can better respond to our members’ needs. What’s more, members see the value of their membership and proactively recommend joining to other cancer organisations. We’ve come a long way.
Upon accepting the award, Isabel Mestres, Membership and Partnership Development Director remarked: “This is recognition not just for us as an organisation, but for our members as well. Together we strive on a daily basis to keep up with the fight against cancer, and remain motivated to keep working very hard.”