Swiss watch maker Jaermann & Stübi and UICC partner in a cause-related marketing campaign for cancer control

The company, through its brand new and limited edition watch for gents named the Royal Open UICC, is committed to show its support to UICC and its efforts to address the burden of cancer globally.

A limited number of 99 watches from this new special collection is now available for sale worldwide with UICC being the beneficiary of a portion of sales from each watch.

Every customer who buys this special edition watch is indirectly contributing to UICC and its mandate to “reduce the global cancer burden, promote greater equity, and integrate cancer control into the world health and development agenda”.

Also, and on the occasion of the 2017 edition of World Cancer Day (WCD) taking place on February 4th, Jaermann & Stübi is offering a 50% discount from the sale price for all purchases explicitly mentioning UICC and taking place around WCD.

The new watch follows a previous successful partnership between Jaermann & Stübi and UICC started in 2015 when another limited edition model, the Lady Queen of Golf UICC, had been specifically designed to contribute towards the UICC’s work in delivering cancer solutions on the ground.

UICC is very proud and thankful to Jaermann & Stübi for being selected as a beneficiary of this cause-related marketing campaign and really appreciate the company’s commitment and support in occasion of World Cancer Day which raises the profile of cancer across the globe.

Jaermann & Stübi is setting an important example in showing how other industry sectors, not directly involved in cancer, may show their commitment to the cancer community and make a significant difference in people’s lives.

UICC is looking forward to explore working with other like-minded and dedicated companies from different sectors, willing to catalyse positive change and mobilise solutions for cancer control.